One of the questions we often make designers is: as it is the X-man/woman (here put the name of the firm) “and they say” “man / woman X is urban, cosmopolitan etc etc etc”.? But no one has ever said: “male/female X is eaten with the hands, short heads without hesitation and dressed in skins tanned outdoor animals hunted by himself, never showering or goes to the dentist…” Because Jimmy Choo has chosen Jon Snow as the new image of male campaign fall / winter 2014.
It’s a joke, of course, the protagonist of the game of thrones, British actor Kit Harington, It will star in a campaign, which will launch in September, includes the collections of shoes and bags as well as a new men’s fragrance and sunglasses from the Carrera.
According to Sandra Choi: Kit embodies perfectly the man Jimmy Choo with natural his masculinity and his sense of style. His cold attitude and ardent sensuality are a true British gentleman.”
It is clear that a Kit you are male roles and a tad violent, since it will also play the legendary King Arthur and is currently on display with Pompeii.
According to the actor in Worcester:
I am very excited to be chosen for this prestigious brand image and to play a role of Jimmy Choo man.
Jimmy Choo and her new boy, Kit Harington… again the man, man.